Modern Trade includes outlets ranging from hypermarkets (International & Regional Chains) to large supermarkets and the local co-operative societies. We have dedicated team of sales executives & supervisors managing all the prominent chain stores. Over the years, our sales & marketing team have nurtured a strong relationship with the decision makers at the modern trade.

We cover 100% of the modern trade stores & provide merchandising support to ensure implementation of brand objectives in terms of visibility & planogram. The brands represented by us enjoy leadership positions in their respective categories. Our excellent & long standing relationship developed with modern trade customers enable us to initiate speed in new product introduction & placement of products on the shelves. We believe in “Excellence in Execution” and our sales & marketing teams are trained to implement brand objectives.