FMCG Marketing, Sales & Distribution Services in the UAE
From the moment your product arrives in the UAE to the moment it reaches the consumer — we manage every step.
700+ Products · 8,000+ Outlets · 30+ Vehicles · All 7 Emirates · HACCP Compliant
Discuss Your Distribution NeedsOne group, three engines
Marketing. Sales. Distribution.
Bagason Group is a house of brands: we build, market, sell and deliver FMCG brands across the UAE and GCC — some we own, some we represent, all get the full machine.
Marketing, sales and distribution,
under one roof.
From port to retail shelf, from warehouse rack to e-commerce parcel — every step engineered for speed, traceability and trust.
Import & Customs
FCL/LCL import, port clearance, ETA tracking, halal & food-grade documentation.
Ambient Warehousing
Dry-goods storage with batch-traced inventory and ERP visibility.
Van Sales & Route-to-Market
Direct route-to-market across UAE traditional trade and HORECA.
Modern Trade & Key Accounts
Listing, planogram and category management with major retail chains.
HORECA & Food Service
Hotels, restaurants, catering and institutional supply.
E-Commerce Fulfilment
Marketplace listings, last-mile dispatch and online channel management.
End-to-End FMCG Distribution — Built for the UAE Market
Bagason Group provides comprehensive FMCG distribution services across the UAE and GCC. Whether you are an international brand entering the market or a retailer seeking a reliable supply partner, our integrated infrastructure handles import clearance, warehousing, sales, delivery and trade marketing — so your products reach the right shelves, in the right condition, at the right time.
Import & Customs Clearance
We manage the full import process from port to warehouse — customs brokerage, documentation, duty payment and physical receiving. For new brands, we handle product registration with Dubai Municipality and ADFSA, Arabic labelling review, halal certification coordination and all regulatory approvals required before your product can legally be sold in the UAE.
Includes: Municipality registration · Customs clearance · Label compliance review · Health certificate processing · Halal certification guidance
Ambient Warehousing & Inventory Control
Our HACCP-compliant facilities provide 6,000+ pallet positions for ambient FMCG storage, dry-goods handling and fast-moving inventory replenishment across retail, wholesale, HORECA and e-commerce channels.
Every pallet is tracked through our integrated ERP warehouse management system with barcode scanning, batch-level traceability, automated FIFO enforcement and real-time inventory visibility across all storage locations.
Includes: Ambient FMCG storage · HACCP compliance · WMS with barcode tracking · Batch & expiry management · Pest control auditing
Van Sales & Route-to-Market Distribution
Our fleet of 30+ dedicated delivery vehicles covers fixed daily routes across all seven emirates. Van sales teams visit 25-40 stores per route — taking orders, delivering immediately from vehicle stock, handling invoicing on handheld devices and ensuring shelf availability at every stop.
This is how we reach the 8,000+ traditional trade outlets — baqalas, independent grocers, mini-marts and neighbourhood shops — that serve the UAE's diverse communities every day.
Includes: Daily route coverage · GPS-tracked fleet · Immediate van delivery · Mobile invoicing · Shelf merchandising
Modern Trade & Key Account Management
Our dedicated key account managers maintain active relationships with the UAE's leading supermarket chains — Lulu, Carrefour, Choithrams, Nesto, West Zone and Grandiose. We handle the complete modern trade cycle: listing presentations, commercial negotiation, planogram compliance, promotional calendars and in-store merchandising.
Beyond securing shelf space, we actively drive sell-through with sampling programmes, end-cap displays and coordinated promotional activity.
Includes: Listing & negotiation · Planogram execution · Promotional activations · In-store merchandising · Category management support
HORECA & Food Service Supply
Dubai's hospitality sector — 700+ hotels, thousands of restaurants, cloud kitchens and catering companies — requires distribution built for food service urgency. We provide bulk and commercial pack sizes, priority delivery schedules, flexible emergency ordering and dedicated HORECA sales representatives who understand kitchen procurement.
Includes: Bulk & commercial formats · Priority delivery · Emergency order capability · Food service account management · Halal & health certificates
E-Commerce & Marketplace Fulfilment
We supply the UAE's major online grocery and marketplace platforms — Noon, Amazon.ae, Talabat Mart and others — through direct vendor relationships and marketplace seller accounts. Our operations support dark store replenishment, micro-fulfilment centre supply and the rapid turnaround that quick-commerce platforms demand.
Includes: Platform vendor management · Dark store replenishment · Product listing support · Digital content & imagery · Fulfilment centre supply
Technology That Powers Every Delivery
Every service above runs on our integrated Odoo ERP platform — connecting warehouse management, sales force automation, delivery tracking and financial reporting into a single system. Our brand partners get real-time visibility into inventory levels, sales performance by channel and outlet, delivery status and replenishment forecasts. No spreadsheets. No data lag. No blind spots.
FMCG Distribution Solutions Across the UAE and GCC
Let's Build Your Distribution Together
Whether you need a distribution partner for the entire UAE, specific channel coverage, or GCC expansion — we are ready to discuss your requirements.